"everything you can imagine is real"

Pablo Picasso





Welcome to my project portfolio

Please wander around :)




  • All
  • Web Design
  • Branding
  • Print
  • Inspiration

You have a dream

Let's make it come true

Everything you have seen above is the product of wonderful cooperation between the astounding, talented teams I worked with along the way, and me. 
Every day I learn from my colleagues, clients, and the experts that I meet. This is a great joy.

About me

I graduated Bezalel Academy of Art and Design in Jerusalem in 1991, and received three excellence awards. 
I led a big industrial design team for seven years, and then at the beginning of the new millennium, I retrained to become a Visual Communications Designer – the direction that my work has taken since then.

I believe designers are there to make dreams come true 
I believe we can get further than we meant on our first step of the journey
I believe in professionalism 
I believe in partnering with my clients 

(I'm a believer)

Meet some of my clients


Israel Museum, Jerusalem


The Israel Museum was founded in 1965 and has, in a remarkably short period of time, become Israel's leading cultural institution and one of the leading encyclopedic museums of the world.The museum is my main client. As the museum's web-designer I have the privilege to use the most wonderful materials and work with the most wonderful team.

Musrara school of Photography, Media, New Music, Visual Comm. and Phototherapy


The Musrara School set out from the beginning to function as an institute with a different nature - open to its environment, trying out new approaches and confronting the issues and challenges facing Israeli society. The school’s spirit was influenced by the myths connected to the neighborhood of Musrara, whose past as an impoverished neighborhood was a hotbed for the Black Panthers protest group. This counter-culturalism is integrated in the school’s vision.

Bar Ilan University


Established in 1955, Bar-Ilan University is now Israel's second-largest academic institution. It has close to 26,800 students and 1,350 faculty members. Bar-Ilan University has eight faculties: Exact Sciences, Life Sciences, Social Sciences, Humanities, Jewish Studies, Medicine, Engineering, and Law.

Rama’s Kitchen


Rama’s Kitchen was founded by Rama Ben-Zvi 18 years ago as a unique restaurant in the hills. The restaurant, opened originally to serve the public on weekends only, has become over the years a thriving culinary landmark and is consistently ranked as one of Israel’s leading restaurants.

Carmey Avdat Farm

Vineyard Winery and Resort

Carmey Avdat is a vineyard, winery and resort located in the Negev Desert on a hidden riverbed close to the remains of an ancient farm and vineyard. The farm was established by the Izrael family in 1998, and is a place of inspiration for guests from all around the world.

Vardi Kahana


In addition to her journalistic work, Vardi has exhibited many of her artistic photographic projects in galleries and museums in Israel and abroad, including the well-known Israeli Portrait Gallery, and One Family.

Piano at Nataf

Chamber Music Concert Series

Piano at Nataf is a chamber music concert series led by pianist and musical director Revital Hachamoff. Now in its third year, the series is held in the beautiful chamber music hall at her home in the Judean Hills, overlooking the Israeli coastal plane in Nataf, Israel. It features excellent acoustics, a Fazioli F278 grand piano, and has attracted first-rate musicians who come to play with Revital.







Now that we have met

I am looking forward to hearing from you

Haya Sheffer

Visual Communication